Runway 2009 :8th April 2009 at the John Mackintosh Hall Theatre

Runway 2009, organised by Mount Productions, will be held on 8th April at the John Mackintosh Hall Theatre. Rehearsals and related activities will begin in February and applications forms are now ready and can be collected by contacting mount@gibraltar.gi or phoning 20040338.

Runway is aimed at young people interested in fashion, who want to experience both runway and photographic modelling, and the teenagers have an opportunity to learn out photographic skills, presentation, grooming and posture. The photographic sessions also seek to develop an awareness of visual impact, the importance of expression and communication in relation to image and product and the ability to relax and be natural in age appropriate ways.

The winners will take part in a photographic shoot on site either in Spain or the Algarve in Portugal and other awards include Most Photogenic, Most Dynamic and Best Personality recognising skills identified by the organisers and the panel of judges. The contest is divided into three sections. The photographic part of the contest is prejudged and involves participants choosing three different looks and developing a presentation style. A second section involves models developing a look around a theme which is given to them two weeks before the final night. This could involve being told to combine three colours, a specific garment, or to combine items from different traditions or decades. In the past they have been asked to work around the theme of 'Sport', 'Music' and 'Film'. Finally the participants will be allowed to choose clothing with which they identify and would be pleased to associate themselves with developing their own runway routine.

'We have been very pleased with results over the years and it is always a great experience for the team of adults responsible for putting it all together', said Karen Celecia. 'It gives us an opportunity to work with a diverse and energetic group of young people who always respond well to the activities carried out and the philosophy behind the concept of Runway. We have identified the importance of working with young people in age appropriate ways valuing their contribution and acknowledging what they also have to offer a team of experienced workers. Runway 2009 is no doubt set to be just as successful and enjoyable."

Earlier on the year the winners together with some other participants had the opportunity to take part in a short 30 second 'Runway' commercial shot in Tarifa by Phil Smy from Costa Filma and they have also been involved in other activities throughout the year. The Runway commercial can be viewed on http://WWW.youtube.Com/watch?v=mZeoALdZvTw or by joining the Runway Group on Facebook.

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